Our founder Jarrod has personally built apps for fitness creators including Chontel Duncan, Claudia Dean, and Hannah Pearson. If you are a fitness creator hitting a ceiling with 1-on-1 coaching, an app changes everything.
No obligation. 45 minutes. We will tell you exactly what your fitness app needs.
Fitness creators with real audiences keep running into the same ceiling. You can only coach so many people 1-on-1. Platforms like Trainerize or the PT distinction app give you a template, but templates do not build brands and they do not create defensible businesses. A custom app does both.
Before starting Rebelled, Jarrod built fitness apps directly for Chontel Duncan, Claudia Dean, and Hannah Pearson. The Gold Coast fitness scene is our backyard and we have seen what works and what does not. The coaches who win are the ones who create a product experience that reflects their brand and keeps users coming back. A generic app with your logo on it does neither.
The business model works when the product works. Subscribers who complete programs renew. Subscribers who churn after week two cost you money. We design the onboarding, content delivery, and progress tracking to maximise completion rates — because your monthly recurring revenue depends on it.
Your audience already trusts you. An app moves that trust onto a platform you own rather than one owned by Instagram or TikTok. When algorithms change, your subscribers stay. That is a business asset, not just a product.
From workout tracking to full coaching platforms, here is what we build most often for coaches and creators in the fitness and wellness space.
Fitness coaches, personal trainers, and content creators who have built an audience and want to move beyond 1-on-1 coaching or generic platforms like Trainerize. If you have a following and a clear offer, an app lets you deliver it to thousands of people instead of dozens.
A fitness app with workout tracking, meal plans, a community feed, and subscription billing typically costs between $80,000 and $250,000. The range depends on how many features you need at launch versus what can wait. We scope this in detail during Inception and give you a fixed price before development starts.
We use Stripe for subscription billing, with in-app purchase integrations for the App Store and Google Play where required. Monthly and annual plans, free trials, and tiered access all get built into the app. Revenue goes directly into your account, and you own the subscriber relationship.
A well-scoped fitness app typically takes 14 to 20 weeks from first call to App Store submission. The timeline depends on the complexity of the content delivery system, community features, and integrations like wearables or video hosting. We build iteratively with weekly demos throughout.
Yes. We build fitness apps using Flutter, which gives you a high-quality native experience on both iOS and Android from a single codebase. This is the most cost-effective way to reach your full audience without building two separate apps.
Yes. We can build an import flow or migration path for your existing client data and programs. We have done this before and know what to watch out for. The goal is to make the transition seamless for your clients so they barely notice the switch.
We offer a free 45-minute Game Plan session for fitness coaches and creators who are serious about building an app. We will look at your offer, your audience size, and tell you honestly whether the numbers make sense and what it would take to build.